brand strategy - visual identity - web design - digital and print design - content production - art direction
HONESTY & AUTHENTICITY AT THE CORE OF YOUR BRAND DESIGN
Do you want to find freedom in your business and design a beautiful brand that feels true to you and your values? You’ve come to the right place.
As a brand owner myself, I know the struggle of trying to find your brand identity too well. In search for the right answers too many people come to the wrong places; they separate the visual brand from their brand truth altogether, in desire to just do something pretty.
Your brand should be about you. It should reflect what you believe in with your whole heart. It should make you feel proud and warm. And then everyone around will also connect with it.
XM brand services
01. Brand roots
A pretty brand without roots is just an empty wrapping. That is why we always start our process by discovering your deep driving purpose, your values, your mission, and the message you want to share with the world. Through a series of targeted questionnaires and interviews, I discover what makes your brand special and unique, and only then build its visual identity from there.
Based on your root purpose, I create an initial brand strategy document, which includes an overview of your target audience and competitors, a visual mood board, brand personality, messaging and tone of voice. Once we are both happy with the direction, I set to work on your brand’s visual identity.
03. Visual identity
Visual identity can cover everything from your logo and sub-marks, illustrations and patters, fonts and typefaces, social media templates, brand visuals and collateral designs (packaging, business cards, presentations, etc).
04. Web design
Not everyone needs a website, but if you do need one that doesn’t just look good, but also helps you reach your business goals, I offer a full in-house web design & development on Tilda Platform, as well as design only for any other platforms.
05. Content & Communication
Once we finalise all designs, I share a few recommendations on how to use your brand further, including communication strategy for social media. You will have a full clarity on how to use and showcase your new branding in the best possible way.
— COMING SOON
All brand services projects require bespoke pricing, as scope of work varies largely from brand to brand.
Custom branding packages start from £1500. Writing commissions are priced at £50 / hour.
Build-your-own services are also available. Please inquire below to discuss your project and receive a custom quote.